With a history dating back to 1952 and starting off as a small shop in Muar, Yong Sheng Confectionery has been steadfast all this time making their mark in the cakes, pastries and confectionery business. When it comes to special and festive occasions, Yong Sheng’s offerings are popular among Malaysians. Their mooncakes and baby fullmoon sets are quite legendary. In particular, Yong Sheng’s Chinese New Year cookies are always a hit. What stands out for their Chinese New Year cookies … [Read more...]
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Celebrate Mid Autumn Festival with colourful Mooncakes from YONG SHENG CONFECTIONERY
They come in pretty boxes and in pretty colours, they do. I’m talking about the mooncakes from Yong Sheng Confectionery this year. Elements of cultural heritage, and in this case, the nyonya heritage form the theme in the designs of the metal tins. Etched against rich startling backgrounds are various designs of the beautiful kebaya amidst hanging paper lanterns, depicting the Mid Autumn Festival. Besides the regular traditional baked mooncakes with lotus paste and redden paste, … [Read more...]
RICE DUMPLINGS from YONG SHENG CONFECTIONERY to celebrate DRAGON BOAT FESTIVAL
On the 5th day of the 5th month of the Chinese lunar calendar, the Chinese celebrate Duan Wu or Dragon Boat Festival. Legend has it that this date commemorates the death of patriotic poet Qu Yuan who drowned himself more than 2,000 years ago when his beloved Chu state fell to the State of Qin. According to the legend, the locals made rice dumplings (“zongzi”) and threw these into the river to lure the fishes away from eating his body. And that’s how the tradition of making rice dumplings wrapped … [Read more...]
Festive Cookies from YONG SHENG CONFECTIONERY
Not many of us have the time or inclination to bake our own cookies for festive celebrations. Whenever a festive season comes round, we resort to ordering cookies from friends, relatives and of course from bakeries and confectionery shops. If you are thinking of the latter, then perhaps you have heard about Yong Sheng Confectionery. Established since 1952 in a small town called Muar down south in Johor, Yong Sheng certainly has a good history in Chinese confectionery. They started off by … [Read more...]
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